BEST PRACTICE + SPEND ANALYSIS = COST REDUCTION

Print Management is evolving and the traditional ‘print broking model’ is no longer sufficient to meet our customers’ objectives of cost reduction and improved effectiveness.    Research shows that best practice procurement in print and marketing communications can give dramatic results, however, we also know its notoriously hard for either traditional print brokers  or cost consultants to handle well.

Key to success in this area is recognising the difference between the ‘magic’ (strategy and creative thinking) and the ‘logic’ (process and solution mapping, campaign delivery, fulfilment, distribution and tracking) of customer communications management.  We are experts in the logic and so naturally are equipped to help our customers achieve best practice procurement in these areas.

We start by implementing a comprehensive print and communications audit in your organisation, conducting spend analysis through a combination of data gathering, questionnaires, floor walks and workshops.  The outcomes of this spend analysis will be hard facts and and a range of recommendations for change that are compelling and fully justifiable. If you’d like to know more, contact us.